Wayhome Music & Arts Festival To Be Unveiled Tuesday

Photo: Aesthetic Magazine

Photo: Aesthetic Magazine

This Tuesday, after months of speculation, the curtain will finally be raised on Canada’s newest major music festival. Wayhome Music & Arts Festival, taking place July 24th to July 26th at Burl’s Creek, is set to be revealed to the public at 9PM at the Great Hall (1087 Queen Street West).

A series of posters containing cryptic clues were spotted around Toronto over the past few weeks. The posters featured GPS coordinates to Burl’s Creek, a rebus puzzle spelling out the festival name and also an invitation to the Great Hall in downtown Toronto on February 10th, where it is expected an initial lineup and other festival details will be announced. The full artist lineup will be available Wednesday.

A week before the posters were spotted, Republic Live registered a trademark for Wayhome Music & Arts, and also created Instagram and Twitter accounts.

Since Festival Snobs confirmed the joint venture between AC Entertainment and Republic Live in late December, further details on the Wayhome have been scarce. But with four stages (two of which will be naturally-graded amphitheaters) and a festival site comparable in size to Bonnaroo, organizers are confident they can grow Wayhome into “one of the premier music and arts festivals in North America.”

Shannon McNevan, executive director of Republic Live, and Ashley Capps, head of AC Entertainment and co-founder of Bonnaroo, have promised a lineup featuring “some of the leading artists in music,” and the recent talent-booking history of both companies gives no reason for festival-goers to be skeptical.

In addition to the music, Wayhome will offer attendees the quintessentially Canadian experience of getting lost in a “late-night forest” and will also showcase Southern Ontario culture. McNevan says an on-site farmer’s market will be a highlight, and an expansive craft beer selection is sure to hit the right note with music fans.

And good news for frugal festies, McNevan also says that ticket prices will be the “lowest of this nature in Canada.”

Follow Festival Snobs for all the latest exclusive news on Wayhome.

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